Nutt

"50 AI agents running my company" is a lie

Mon, 20 Apr 2026 00:00:00 +0000

I stumbled upon this YouTube video the other day — and this guy gave probably the most honest, no-nonsense advice I’ve heard for anyone just starting out in the AI space. He cut straight through the noise, called out what’s really going on, and named exactly who’s selling you false hope.

The video is from Max Brodeur-Urbas, founder and CEO of Gumloop — an automation platform running over 4 million workflows a day for companies like Shopify, Instacart, and DoorDash. His team is 15 people. The platform powers enterprise-scale automation. And he built it after being banned from the US for 5 years, coding alone in his bedroom in Vancouver.

Convergence vs. Divergence

Tue, 07 Apr 2026 00:00:00 +0000

Most of us grew up in a system that rewards one type of thinking far more than the other.

You get a question. You follow the rules. You pick the correct answer. You get the grade.

That’s convergence.

Real life rarely works that way. There’s no clear question, no answer sheet, and no one hands you the “right” problem. You have to spot it, define it, test it, and rethink it yourself.

High-value hobbies everyone should master

Mon, 06 Apr 2026 00:00:00 +0000

I just subscribed to a new YouTube channel called MITmonk after watching this video. I’m totally sold on the idea that many people get depressed because of the choices they’ve made for themselves — and that we can actually change it.

20 years ago, people had hobbies. Today, they have screens.

Why buying domain names is so addictive

Sun, 05 Apr 2026 00:00:00 +0000

Imagine doom-scrolling social media… but instead of endless reels, you’re refreshing domain auction sites and expiring domains lists.

You spot one that just feels right—short, memorable, perfect for that half-baked idea in your head. Click. Buy. Suddenly, you’re imagining it exploding like a lottery ticket.

I was one of those people. That dirty little habit of acquiring domains can sneak up on anyone. Because if it becomes something, it could genuinely make you a fortune.

Pick yourself, stop waiting for permission

Sat, 04 Apr 2026 00:00:00 +0000

I just finished listening to Seth Godin on the Mel Robbins podcast, and it hit like a quiet wake-up call. If you’ve ever felt stuck — knowing there’s something important you want to do (a project, a change, a creative pursuit) but always finding excuses why “now isn’t the right time” — this conversation is for you.

Seth doesn’t sugarcoat it. The dominant system wants you to wait to be picked: for the job offer, the publisher, the invitation, the perfect conditions. But the truth is simpler and more liberating:

Hard selling is already dead

Tue, 31 Mar 2026 00:00:00 +0000

My wife and I were at the department store last weekend. A salesperson approached us before we even stopped walking.

I get it. They have targets. It’s not personal.

But here’s what I kept thinking — if a product needs that much effort to move, something deeper is broken. No demand. No repeat buyers. No word of mouth pulling people in.

Naval once said something that stuck with me: you do marketing because you’re bad at sales, and you hard sell because you’re bad at marketing. One failure leads to the next.

Everyone gets forgotten

Mon, 30 Mar 2026 00:00:00 +0000

A life guru once told me something I couldn’t shake.

It doesn’t matter who you are. Famous, rich, saint, villain — you will be forgotten. Every single one of us.

Then I watched this video, and it confirmed everything. Someone build a scale model of the universe’s history across a desert. 13.8 billion years, laid out in lights across the Mojave.

You are already enough

Sun, 29 Mar 2026 00:00:00 +0000

I was watching some content the other day. Someone breaking down RAM specs for 2026. Someone else showing their AI-powered workflow stack.

I caught myself thinking, do I need that? That looks convenient.

I’m on a 4GB Chromebook. I post every day. I write, I build, I think. Nothing is on fire.

The content never told me I was behind. It didn’t have to. It just described a world where more is normal, and let me do the math myself. That’s the move. You never feel sold to. You just feel slightly insufficient.

The computer that disappeared

Sat, 28 Mar 2026 00:00:00 +0000

I used to think the iPhone was Apple’s real revolution. The one that changed everything.

Then I watched a video about the iPad, and something clicked.

I’ll be honest — I was one of the skeptics. For a long time the iPad felt like a big iPod touch to me. Bigger screen, same thing. I didn’t get it.

But my wife’s mom gets it. She uses her iPad every day. YouTube videos, dhamma clips, new recipes. My wife’s dad watches the news, picks up new skills, journals in the Notes app. Neither of them thinks of it as “using technology.” They just pick it up. Like a book. Like a remote. Like it was always there.

Authentic doesn't mean unfiltered

Fri, 27 Mar 2026 00:00:00 +0000

There’s a common misconception about what it means to be authentic.

Many people believe that being true to yourself means saying exactly what’s on your mind, unfiltered, unedited, raw. They call it honesty. They call it sincerity. They say, “This is just who I am.”

But I’ve learned — the hard way — that words are not simply expressions. They are weapons. And like any weapon, they cause the most damage to the people closest to us.

The skywalk

Thu, 26 Mar 2026 00:00:00 +0000

Twenty-five years ago, I failed an exam.

It felt like the end of something. My family was fine. My friends were around. I was healthy. By any measure, my life was full. But my brain was directing my attention to see the thing that worried me.

I remember standing on a skywalk in the heart of Bangkok, leaning against the railing, turning the same question over and over: Why do bad things happen?

The most radical thing you can do today

Wed, 25 Mar 2026 00:00:00 +0000

You know that feeling.

You put down your phone after 40 minutes of scrolling and feel… empty. A little anxious. Vaguely out of control. Like time just leaked out of you and you can’t explain where it went.

That’s not weakness. That’s not laziness.

That’s the feeling of losing your life in small, invisible increments.

The machine was built to keep you distracted

The apps are not neutral. They were built by brilliant people whose only job was to make sure you never look away. The infinite scroll. The autoplay. The notification that arrives exactly when your willpower is lowest.

AI delusion

Tue, 24 Mar 2026 00:00:00 +0000

The tech world is currently suffering from a collective case of FOMO. Startups and giants alike are rushing to inject AI into every corner of our lives, often without asking the most basic questions: Who is this for? And do we actually need it?

If you look at the most popular AI use cases today, a clear pattern emerges. AI will read your emails, summarize the news, organize your cluttered files, and talk to your customers.

Start small

Mon, 23 Mar 2026 00:00:00 +0000

The first time I watched someone work in Photoshop, I thought they were doing magic.

The mouse moved fast. Layers appeared. Colors shifted. Things that shouldn’t be possible just… happened. Then they turned the screen toward me and said, “You try.”

I froze.

The panel alone had hundreds of buttons. I didn’t know where to look. So I did what most people do when something feels too big — I made an excuse and walked away. “Not my thing. I’m not that kind of person.”

The unintentional program

Sun, 22 Mar 2026 00:00:00 +0000

Most people focus on the external—what they do or what they say. This makes sense; these are the visible interfaces through which the world perceives us. However, our internal architecture is just as critical. The way we think impacts our lives far more than we realize.

Even without citing formal research, we can sense that our lives eventually “bend” toward the mental patterns we establish. It’s like an unintentional program running in the background. As the famous quote says: “As a man thinks, he is.”

Why your salary is shrinking

Sat, 21 Mar 2026 00:00:00 +0000

Your income has nothing to do with how hard you work, or how many years you’ve been at a company. It is purely about value — specifically, about a gap.

That gap is the distance between what you can do and what everyone else — or a machine — can do. Call it the Specialization Gap. Your entire financial life is a function of how wide it is.

The value of “special”

A company pays a professional more than a janitor because that professional delivers something rare. Think of two people sitting in the same office, using the same spreadsheet software. One knows how to optimize it in ways that save the company millions. The other enters data. The specialist earns more — not because of effort, but because of leverage.

Why I’m still using a chromebook in 2026

Wed, 18 Mar 2026 00:00:00 +0000

Back in 2023, I received a $200 Amazon gift card for volunteering as a trial user. I was curious about a specific product, so I bought it: the Asus Chromebook CX203. It cost about $185, and after taxes and duties, I paid roughly $20 extra.

I didn’t expect much given the low-end specs: 4GB RAM and 32GB storage.

When I first got it, it looked very rugged—and it was a bit heavier than I thought. The body is quite small, but it weighs 1.2kg. The usage is totally straightforward; you just have to connect to the internet to use it.

Your computer isn't slow. It's just dirty.

Thu, 12 Mar 2026 00:00:00 +0000

We take our computers for granted.

They slow down. We notice. We shrug, assume it’s age, and keep working through the lag — tabs freezing, builds taking longer, the whole thing just feeling heavy.

Most of us never look under the hood.

But here’s the thing: every time you install a package, update a dependency, or run a project — leftover files stay behind. Old logs. Outdated libraries. Cached downloads nobody asked to keep. They pile up quietly, taking up space, adding weight.

Why shipping is easy and winning is hard

Thu, 26 Feb 2026 00:00:00 +0000

It’s never been easier to be a “founder.”

For the price of a decent lunch—about $20—you can buy the entire backbone of a tech empire. Hosting? Pennies. Authentication? Handled. Payments? Integrated. Analytics? Built in. You can spin up a vector database and deploy globally in an afternoon.

AI has effectively wiped out technical friction. The how is solved. It is now functionally impossible for a motivated person not to be able to start something online.

The minimum wage trap

Wed, 25 Feb 2026 00:00:00 +0000

We need to stop pretending that the minimum wage is a safety net. In reality, it’s a barrier to entry.

For years, the political narrative has told us that raising the floor is the only way to protect the “little guy.” But if we look at the mechanics of a truly free market, the minimum wage is actually a gatekeeper that locks the most vulnerable out of the economy.

1. The Disappearing Rung on the Ladder

Imagine a person whose current skill set generates roughly $5 worth of value per hour. If the law mandates a minimum wage of $15, that person is effectively unemployable.

Attention economy

Sun, 22 Feb 2026 00:00:00 +0000

In 2025, MrBeast shared a staggering realization: YouTube alone consumes roughly 2% of the total time available to every human being on Earth each day. This equals about 29 minutes per person, globally. While that sounds significant, it is only the tip of the iceberg.

When we factor in TikTok, Instagram, Facebook, and X, the “Attention Economy” isn’t just taking a slice of our day, it is relocating human consciousness.

The 2026 Reality: 1.7 Million Years Lost Daily

According to recent data from Digital 2026 Global Overview, the average internet user now spends 2 hours and 21 minutes per day on social media. For Gen Z, that number often exceeds 4 hours—the equivalent of a full-time job with no weekends.

The backstory

Fri, 20 Feb 2026 00:00:00 +0000

I’m currently migrating about 200 posts from an old blog on WordPress.com. My digital history goes back much further, though; 15 years ago, I was self-hosting around 10 different blogs. Some were passion projects, but others were built purely for AdSense. Over time, I let them go one by one, though I still maintain two business sites on WordPress today.

I’ve spent years documenting ideas and lessons on my personal blog. There is a specific sense of contentment I feel when I’m in the “flow” of writing—I think that’s the main reason I keep doing this.

My brother chase his dream in New Zealand

Tue, 17 Feb 2026 00:00:00 +0000

Yesterday was a milestone day for our family. My wife, my parents, my younger brother, my sister-in-law, and I all gathered at the airport to say a bittersweet goodbye. My older brother is heading off to Nelson, New Zealand, to start a new chapter as a Restaurant Manager.

Looking at him at the boarding gate, I couldn’t help but reflect on the journey that got him here. It wasn’t easy, and it certainly didn’t happen overnight.

Fear works both ways

Mon, 08 Sep 2025 00:00:00 +0000

Something most job candidates never realize

The interviewer is just as nervous as you are.

You walk in worried about answering questions well, presenting yourself confidently, and somehow standing out from the ten other people they saw that day. Meanwhile, the interviewer is sitting across from you worried about asking the right questions, running out of time, and — maybe most of all — making the wrong hire.

Fear isn’t a one-sided thing in that room.

Pay yourself first

Sat, 19 Apr 2025 00:00:00 +0000

In the world of personal finance, there is one concept that is frequently mentioned but rarely mastered: “Pay yourself first.” Most people misunderstand this; they think paying themselves means buying a gift or a reward after a hard week’s work. In reality, it means setting aside a portion of your income immediately—no matter if it’s your salary or a sudden windfall—into two essential funds: your Retirement Fund and your Emergency Fund.

The Feynman Technique

Fri, 18 Oct 2024 00:00:00 +0000

The most critical skill in the modern era is “Learning how to learn.” As Cal Newport often suggests, the true test of mastery is the ability to teach others. This philosophy was personified by Richard Feynman, a Nobel Prize-winning physicist known as “The Great Explainer.” Feynman had a unique ability to strip away the complexity of high-level physics and make it understandable to almost anyone.

His process has since been distilled into a 4-step framework known as the Feynman Technique.

The Power of Beginner’s Luck

Tue, 25 Jun 2024 00:00:00 +0000

In Paulo Coelho’s The Alchemist, there is a recurring mention of “Beginner’s Luck.” It is that mysterious force that favors those starting a new journey. Whether entering a new job or launching a business, we often see newcomers outperform veterans.

Is it just a fluke? Sometimes. But in the professional world, “Beginner’s Luck” is often driven by specific psychological advantages:

1. Raw excitement and lack of bias

Newcomers are fueled by fire. Because they haven’t been told “that’s impossible” yet, they aren’t confined by the mental boxes or “best practices” that often limit experienced professionals.

My Running Journey

Tue, 05 Mar 2024 00:00:00 +0000

My running journey didn’t start with anything flashy.

It began on a gym treadmill, watching the person next to me run steadily for half an hour while I could barely clock two or three minutes. Even my wife, who started exercising at the same time, managed to hit 5K on that treadmill long before I did.

The transition from someone who never ran to becoming “a runner” is, in my opinion, the hardest step. At first, the moment I heard the word “run,” I’d instinctively try to sprint as fast as my legs could carry me. Of course, when you take someone who doesn’t exercise and force them to sprint, they’ll want to quit on day one. I remember secretly telling myself, “Maybe this just isn’t for me.”

Time Was Soft There

Thu, 15 Feb 2024 00:00:00 +0000

This is a story about a book from the Bibliophile series—a gem that is quite hard to find these days. I had been scouting bookstores for a while before I stumbled upon it: “Time Was Soft There: A Paris Sojourn at Shakespeare & Co.” It’s an old soul, first published around 2005.

The first used copy I found was priced at 700 Baht. At that moment, I hesitated and didn’t pull the trigger because I still had The Readers of Broken Wheel Recommend waiting on my bedside table.

Focus

Mon, 05 Feb 2024 00:00:00 +0000

In this day and age, true “Focus” has practically become a rare item.

Multitasking and keeping ourselves constantly busy—jumping from one app to another—seems to have become the defining behavior of our era. If you’ve ever dived into self-improvement books, you’ll notice they all eventually circle back to the same core principles: setting goals, prioritizing, planning, measuring results, and, most importantly, focusing.

“Where focus goes, energy flows.” — Tony Robbins

Build the system, not the goal

Sun, 20 Aug 2023 00:00:00 +0000

Build the System, Not the Goal: Lessons from Atomic Habits

In his book Atomic Habits, James Clear shares a transformative insight: “Build the system, not the goal.” This concept shifted my perspective on personal growth entirely. It emphasizes the power of sustainable habits over the pursuit of a single, fixed outcome.

“Goals are about the results you want to achieve. Systems are about the processes that lead to those results.”

Take one day at a time

Tue, 02 May 2023 00:00:00 +0000

Alongside the book “Goodbye, Things,” another title I find myself revisiting constantly is “Keep Going” by Austin Kleon.

The core essence of the book is how to stay creative and maintain your work regardless of the circumstances—whether it’s a good day, a bad day, or a day you simply don’t feel like doing anything at all.

I was hooked from the very first chapter, where Austin references the 1993 comedy-fantasy classic, Groundhog Day.

Intermittent Fasting

Mon, 22 Aug 2022 00:00:00 +0000

The human body was never designed to consume food around the clock.

In the primitive era, humans had to hunt and gather. Finding food took half the day, and once we ate, there was a significant gap before the next meal. Fast forward thousands of years: our biology remains largely the same, but our consumption habits have changed drastically.

With refrigerators and 24-hour convenience stores, we can put food in our mouths the moment we feel a hint of hunger. We’ve adopted the “three meals a day” dogma—fueled largely by the food industry’s need to sell more products—despite the fact that humans are perfectly capable of thriving on one meal a day or fasting for days at a time.

This moment is our life

Mon, 14 Feb 2022 00:00:00 +0000

The past cannot be changed. The future has yet to arrive. Only the “present moment” belongs to us—because it is the only thing we can still do something about.

“Mindfulness” is the tool that keeps us in the present. It could be said that the more mindful we are, the more we truly exist in our own lives.

“Self-awareness” is what gives birth to mindfulness. It is a skill that can be practiced. Without self-awareness, our minds will “drift”—either back to the past or away into the future.

Tidying your home, tidying your life

Thu, 21 Oct 2021 00:00:00 +0000

I happened to watch an episode of the series “Tidying Up with Marie Kondo,” and there was one scene that I truly loved.

Mario, the homeowner, picked up a small mailbox from a storage box and asked Marie: “I’m not sure if I should throw this mailbox away?”

Marie asked back: “Does it ‘Spark Joy’ for you?”

Mario replied: “Maybe ‘Spark Joy’ isn’t the right word for this item. When I see it, it reminds me of when we first moved into this house. It’s more of a feeling of attachment.”

Leaders eat last

Sat, 15 Aug 2020 00:00:00 +0000

I listened to an interview with a senior executive from a well-known company. He said they had a policy of laying off the bottom 10% of performers every year, and rewarding the top.

It stayed with me. Not because it’s rare, but because so many companies do this and genuinely believe it’s good leadership.

Simon Sinek writes about this in Leaders Eat Last. His argument is simple: the reason humans survived thousands of years of hardship isn’t intelligence. It’s cooperation. When we lived in tribes, we survived because we trusted each other enough to leave camp and hunt — knowing the people behind us would protect what we loved. We treated the group as family.

Beyond the Surface of Outliers

Thu, 02 Jul 2020 00:00:00 +0000

In his book Outliers, Malcolm Gladwell explores the factors that lead to extraordinary success. He argues that success is about much more than what we see on the surface—it’s not just about intelligence, hard work, or having the right tools.

The core idea that many people have heard of is the 10,000-Hour Rule.

Whether it’s world-class speakers, legendary artists, billionaires like Bill Gates, or even The Beatles—they all reached their peak after passing the 10,000-hour threshold of practice. The sheer volume of practice is what creates the gap between the good and the great.

About

Mon, 01 Jan 0001 00:00:00 +0000

1981, Bangkok

I write because I’m still figuring things out. And the only way I know how to think is to write it down.

What’s here is deliberate. I kept what was worth keeping and left the rest behind.

Contact

Mon, 01 Jan 0001 00:00:00 +0000

If something I wrote resonated with you, or you just want to say hi — I’d love to hear from you.

nuttnui (at) gmail (dot) com

I read everything. Replies may take a while.